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The aim of this study is to conduct a survey of difference of image and concerning about makeup attitude, body image attitudes, and tattoo according to the lifestyle on college women. The results was same as follows. First, in preferrence of tattoo design image according to the lifestyle on college women, a fashion oriented group preferred plant pattern and butterfly pattern, an active life group preferred geometrical pattern and plant pattern, a passive life group and life plan group preferred butterfly pattern and plant pattern. Second, in difference of tattoo image according to the lifestyle, they have high affinity in order of artistic image, negative image,attractive image, sexy image. Third, a fashion oriented group has high affinity of makeup attitude, and followed by active life group,passive life group and life plan group in order. Fourth, in the body image according to the lifestyle, they have high affinity in order of weight concern, appearance concern, and physical attractiveness. Five, tattoo concern according to the lifestyle has most high affinity in fashion oriented group, and followed by active life group, life plan group, passive life group. Tattoo concern as a whole is on a higher level than normal respectively.