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About value propensity of the work circle which first, presents from theoretical research appeared analytical resultant individualism and Collectivism, the job satisfaction appeared with one variable. With the fact that affects in all difference the individualism where the difference affects appeared partially about the individualism where the work circle demographics school register quality of the tourist business which second, selects in the research object is value propensity, and Collectivism to Collectivism appeared. Consequently, as the quality which is a demographics school register value propensity of tourist business work circle mainly the resultant price which considers to a Collectivism coming out business of tourist business the cooperative system of the staffs at the practical qualities where the variable is many between comes to accomplish, according to the box the result which appears there is a possibility of doing. Three, affects a individualism and Collectivism all about work circle job satisfaction of tourist business value propensity affects, but undergoed the influence where the Collectivism is more individualism job satisfaction.