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Appearance matters in society today. Women want to feel good and look their best. They do make-up, wear garment and accessory for their good looking.Doing make-up, we have to know how we are look and to consider face shape. But it is difficult to recognize face shape. Because there is no standard face shape of adult women of quantitative analysis.The purpose of this study was to offer standard face shape of adult women in Korea. Furthermore, the study was to determine and differentiate face shape of each age group to set the basic data for the Korean beauty industry.In this study, photographs of 600 Korean women, age between 20~50's, were indirectly measured in Venus face2D program. The measurements were analyzed by statistical methods. As a result of basic statistical data analysis, the average lengths of face were 196mm, lengths of forehead-hairline between eyebrows were 62mm, lengths of eyebrow between noses were 68mm, length of nose between chin were 66mm, and width of face were 150mm. By comparing to each age group's face using ANOVA, the statistically noticeable differences were found in measurements.