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Based on the assumption that students and industries are the customers of business education, this study investigated their needs on business education and presented a direction for business education. For the study, survey questionnaire were delivered to students, current curricula on business education were analyzed, industry opinions were collected, companies management philosophies and HR prototypes were analyzed, and company education programs for new-hired employees were analyzed. Result of this study suggests the necessity of changes in business education. Especially, strongly suggested are the understanding the demands of customers, adopting track-based curriculum system, expanding internship program, and emphasis on the education of communication skills and business ethics.