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The present study aims to revise or reconsider the traditional notion of Renaissance individual mainly established by Jacob Burckhardt. For that purpose, unlike prevalent studies which have focused on the perfunctory opposition between individual and corporate, this study concerns itself with how the Renaissance constructed a new sense of “selfhood.” In particular, in order to historicize the problem of the self without having recourse to “essentialism” or socio-cultural “determinism,” this study puts main focus upon to one’s discursive relation to social worlds, by conceptualizing selfhood as the nexus between the individual and outer worlds. In addition, methodologically, this study adopts a new textual approach that draws special attention to the process of textual representing, rather than traditional approaches, which have been devoted to revealing the meaning of the contents embodied in text. In light of the above perspective, the novelty of Renaissance selfhood, which Poggio Bracciolini, an Italian humanist of the early Quattrocento, manifested, lies in an individual’s “objectification” of his self. For elucidating this thesis, the present study begins with the discussion about Poggio’s ontological philosophy, which is presented in his polemic with Lorenzo Valla, as the epistemological ground for his self-fashioning. The next chapter explores his figurative, literary self-representation construed in his relation to outer world, in particular, with powers. Consequently, as a cultural and intellectual history, this study maintains that Poggio constructed his self-image within the context of his socio-cultural relations, based upon his awareness of the doubleness of a self both as a subject and an object.